Strategic Planning for Public Relations — Ronald D. Smith (2017)

Name: Strategic Planning for Public Relations — Ronald D. Smith (2017)
SKU: B000004996
Availability: InStock

$19.99

SKU: B000004996 Category: Old 1

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Book Description

Offers an innovative and clear approach for developing public relations campaigns. Complex problem-solving and decision-making processes in strategic communication and public relations are turned into a series of easy-to-follow steps, flexible enough to be applicable to a myriad of situations and organizations in the real world. — Publisher description.

Book Details